Photo: Bri Hammond
A bit about me
I’m Francis, a brand creative and designer based in Melbourne specialising in advertising, digital and brand design.
Since 2007, I’ve collaborated with a variety of businesses in New Zealand and Australia to craft clear yet conceptual, functional and engaging work that gets results.
From ideation through to implementation, I love working with bold brands that are purpose-driven, disrupt the status quo, and strive to affect positive change.
While design and art direction is my main act, I’m not afraid to lend my hand to copywriting or creative direction when the opportunity arises. In my work I often turn to colloquialisms, humour and popular culture as a way to connect with people.
Since 2016, my passion project has been The Clams, Melbourne’s least-professional water ballet squad. Our shows, social media and collaborations with like-minded brands and charities have enabled me to test the waters with some of my more eccentric ideas!